Part of the lottery will also include Godzilla head magnet, silhouette ruler, clear file set, rubber stamp, mini figure collection, and poster (bottom).
The figure gives us the first look at his full body, we saw most in the trailer but this is an unobstructed look.
The magazine scan (at right) also seems to reflect other figures as well, Movie Monster Series Godzilla 2016 (Bandai), listed as 16.5cm (6.5 inches) tall. They will retail for $15 to $18 US. They look like they will be released July and August. There is also a timeline which seems to go from now to Oct 2016 we are not sure what that pertains to.
There is a second page to the scan (below standee) with mainly reissues from Bandai's Creation Line (now called "King of the Monsters Series") but adding a Shin Godzilla in the mix. These are the larger scale (roughly 12 inch). The two reissues release in July with the new Godzilla coming in August at a retail price of approx $44 US. There are also reissues of a couple of smaller figures in the line.
There was also a movie standee pic that has surface (below). We want to thank August Ragone for most of this info and translation.